What Is Sugaring?

Why Sugar Is the Sweetest Way to Remove Hair — Trusted by Therapists, Loved by Clients

Sugaring is a natural, skin-first method of hair removal that’s been used for centuries — and it’s finally having its moment in modern salons.

Unlike waxing, which pulls against the skin, sugaring uses a soft paste made from just sugar, water, and lemon. It grips the hair (not the skin), removes it in the direction of growth, and supports long-term skin health while delivering super-smooth results.


How It Works

🟪 Paste is applied against the hair growth
🟪 Removed with the direction of growth
🟪 Sticks to hair, not skin = less trauma
🟪 Water-soluble — rinses clean with warm water
🟪 100% natural and biodegradable

Illustration showing how sugar paste removes hair in direction of growth, compared to waxing.

Why We Love Sugaring

✓ Less painful than waxing
✓ Reduces ingrown hairs
✓ Naturally exfoliating
✓ Cleans off easily with warm water
✓ No resins, fragrances, or synthetic chemicals
✓ Safe for all skin types — even sensitive or reactive skin

Forget hair breakage and irritation — sugaring is all about smoother skin and long-term results.


The Aura Sugaring Co. Difference

At Aura Sugaring Co., we believe hair removal should support skin health — not compromise it.

Our paste is handcrafted in small batches using just sugar, water, lemon, and grape. It’s 100% natural, skin-friendly, and free from unnecessary additives.

But what truly sets us apart is how we’re built — by a professional sugarist, for professional sugarists.

We understand what’s needed in the treatment room, so we’ve created sugar pastes that are:

🟪 Effortless to work with
🟪 Consistent in texture
🟪 Versatile for every technique and treatment area
🟪 Priced ethically — without inflated markups

We don’t just sell paste. We champion skin-first hair removal, support our fellow therapists, and care about results that empower every body.

Glow boldly. Sugar smart. That’s the Aura difference.


Want to Try Our Paste for Free?

We’d love to send you a free PR sample box and our Sugarist’s Smooth Start Guide.

Just tell us where to send it.👇

👉 Click here to claim your free sample